Tish and Tom are two friends that met in 2020, whilst living in Madrid, where socialising and drinking were central to their lifestyle. Soon after, Tish decided to give up alcohol, but she never stopped appreciating the role that quality drinks play in bringing people together.

In 2022 they moved to London, and quickly saw a major gap in the market for products that are inclusive for those that drink alcohol and those that don’t. Existing alcohol-free options were dominated by sugary soft drinks that lacked any sophistication, or by those attempting to replicate the taste of alcohol.

Tom also noted how dull the mixer options were, similarly stuck in the past, with few that are fresh, fruity and above all spicy.

Inspired by the skyrocketing popularity of spicy margaritas, and their time spent in Spain and Mexico, they saw an opportunity to create something different.